Apple breaks psychological price points in UK as VAT increases

Apple's new entry level UK pricing

Brit's don't be surprised if you've seen Apple online store outage have a great new devices or whatsoever ahead, apparently not but a raise in prices reflecting the increase in the national value-added tax (VAT) to cover up to 17.5% to 20% of price increase.

Accordingly, this limits Apple to sell its devices on its usual prices, giving 13-inch Macbook Pro to go from £999 to £1020 and 21.5-inch iMac that's £1999 to £2041. We also see 16 GB iPhone 4 from £499 to £510 and the 16 GB Wi-Fi iPad going from £429 to £439.

Apple's old entry level UK pricing

This increased in baseline prices mainly impacted the "marketability" from consumers mainly looking for price. For example, this price £999 to £1020 of for 13-inch Macbook Pro, £999 price tag creates a illusion that it's still cheaper, because it doesn't cross the £1000 mark ----psychological price points.

We just hope that Apple have subsidized the tax increase, however it seems the company have listed it up for it consumer's purse, this goes along that business is business, they have to maintain their target.

Priyanka Chopra n Kareena Kapoor Catfight

That’s true. Bollywood ladies have been known for a long time for their fights but this time, its different!! Its an open catfight.

It all started in Karan Johar’s show ‘Koffee with Karan’ where Kareena Kapoor aka Bebo asked innocently as to where on earth did Priyanka Chopra get that ‘accent’ of hers. And then came the reply from Bollywood diva Priyanka chopra ‘from the same place where her boyfriend (Saif Ali Khan) got his.’ This seemed to be a smart way of reminding Kareena and everyone that apart from chote Nawab Saif Ali Khan, she had also got the good fortune to study abroad.

And here is one that stole the entire show. The question which Karan asked Priyanka Chopra about what she would like to steal from the computers of Bollywood superstars like SRK, Shahid, Kareena and others. Miss World turned Bollywood actress Priyanka Chopra very promptly enquired giggling ‘Does Kareena have a computer in the first place?’

Now that’s underestimating Kareena Kapoor a bit too much. Even if she doesnt have one, Saif must have gifted her one, atleast by now. Or even better, the company for whom she models can surely gift their brand ambassador one single piece of its slim trip notebook  What do you say??

Sexy & Beautiful Miss Teen India Koyal Rana

Koyal Rana